Dart Developments are one of Devons leading builders of character new homes.
Often taking derelict farm buildings, they convert them into stunning new homes in Devon, with a specification the envy of many. They approached us to design a brochure for Churston Court, a development of just 9 barn conversions.
We knew from the start that they were intending not to use an Estate Agent, and wanted to sell as many off-plan as possible, so this barn conversion property brochure needed to work on many levels.
One of the most effective ways of achieving sales before the first brick is laid is to use CGi (Computer Generated Images) – But not where you think. Normally a new homes developer will commission an elevation of the proposed properties, but we knew that if they produced 3d Floorplans as well, potential buyers would get a better representation of Dart Developments vision.
3D floorplans offer the buyer an easier way to envisage the size of properties due to us being able to insert double beds, sofas and items that offer a relative scale people can relate to.
The result? A few months in and 4 are sold. 2 have residents that have already moved in, and a ready queue of buyers are waiting to snap up the remaining 5 properties when Dart decide to release them to the open market. And all with no estate agents fees.
- Advert Design
- Brochure Design
- CGi Creation